Femtech: Category of software, products, or services concerning female health.
The new sector coined “femtech” by Clue CEO Ida Tin encompasses the software, diagnostics, products, and services that use technology to boost women’s health.
So, there are so many gaps and opportunities for companies to build up such solutions that this industry is expected to grow exponentially.
Priyanka Jain, Co-Founder, and CEO of Evvy, said in HLTH 2022 that, given the quantity of white space in our understanding of female health conditions, the critical step here is to create more information and data sets.
Once you bring light to the problem, you’ll see it’s much more complex than it seemed, and for example, “what we call bacterial vaginosis today is probably 40 different things (…), but we’ll never make it happen if we don’t build the data”.
- You will probably see more wearable devices that track hormone levels and other vital signs and more virtual organizations and telemedicine services that allow women for connecting with specialists and get advice and support.
- If history is anything to put into practice, women’s health has not been a topic of casual conversation, particularly when it revolves around sexual health.
- FemTech is technology that
- They offer best-in-class price points and so are in-network with most major insurances.
- could be utilized by states where abortion is illegal to carry a woman legally responsible.
Over the last couple of years, there has been an increase in health related products and services geared towards the female consumer.
It has, for the most part, been a market that is traditionally underserved with little research and funding invested in women’s health.
The term FemTech is used to highlight the fact that there were few innovations in women’s healthcare compared to men’s.
More and more companies are creating new ways and better technology to resolve big issues such as for example heavy periods, menopause, and other health issues centered around women.
Femtech is really a term that identifies diagnostic tools, products, services, wearables and software that use technology to address women’s health issues, including menstrual health, reproductive health, sexual health, maternal health insurance and menopause.
The Continuing Future Of Femtech And Women’s Health In General
These statistics might seem daunting, but with early detection, a person’s survival rate will increase to 80-90%.
Cyrcadia is really a Hong Kong-based startup which targets early detection of breast cancer.
Their invention, itBra, is really a noninvasive wearable breast monitor that measures thermo-circadian rhythm alternation in skin surface temperature.
There has been concerns about data-sharing practices in Femtech, particularly within fertility-trackers.
Some apps have come under fire for ambiguous privacy ethics after it emerged that user data have been shared with companies such as Facebook.
This allowed Facebook, along with other companies that Facebook shares their data with, to target users with fertility or pregnancy related products based around which point in their monthly menstrual cycle they were.
Some have argued this is harmful, since it assumes things such as intended eventual pregnancy and disregards alternate conception outcomes such as for example termination or miscarriage.
But much like any shift in cultural norms, we still have quite a distance to go.
Key Players
But market that’s almost 50% of the global population is hardly a distinct segment — it’s massive!
It really is surprising that FemTech is exploring so late, even though.
If an STD goes undetected for an extended period of time, it can lead to severe consequences like male and female infertility, and also blindness.
Ferne may be the first online sexual platform in Singapore that offers at-home health screening kits for STDs, other reproductive health services, and online consultations.
In addition they partner with other clinics around Singapore, for many who prefer to get their screenings done at a clinic.
Individuals are also in a position to post a question anonymously on the platform regarding anything sexual health related, and you will be answered by one of many company’s doctors.
Its founder Ida Tin was the first to coin the term “Femtech” back in 2016 and her company has raised €27.4m.
The startup is not only an early femtech pioneer, but additionally does an excellent job of showcasing academic research and promoting conversations about female health on its website.
- The selection of cycle apps currently available out there is large, but not every product is a reliable choice.
- This partnership enables the provision of accessible healthcare to women at affordable rates in ASEAN, Africa, and South Asia.
- The Global Femtech Market is segmented based on Type, Application, End-User, And Geography.
- For instance, in May 2021, Kimberly-Clark Corporation, a leading company in the buyer products sector, announced the launch of a fresh selection of liners and pads through its brand Poise.
Bringing online shopping experiences to brick and mortar stores using technologies such as RFID, beacons and virtual the truth is one of retailtech’s ultimate goals.
Blockchain, more regulations, emerging niche markets such as ‘insurtech’ y ‘regtech’…
The continuing future of fintechs has yet to be written but the trends shaping their future in the short- and medium-tern are already clear.
Technology is advancing at breakneck speed, spurring the appearance of an unprecedented slew of neologisms.
This is achieved through the automation of manual processes and a thorough analysis of the information, which also allows generating consistent reports for regulators, which can also be used internally to boost business decision making processes.
But in order for FemTech to attain its full potential, three things need to happen.
Firstly, there needs to be a continuation of entrepreneurs entering the area and passionate about improving female health.
Secondly, the scope that FemTech is serving must continue expanding to actively serve different subsegments of the feminine population; with one space ripe for innovation being sexual education for young women, in accordance with Rock Health.
Finally, the must persist in showing itself as a viable investment opportunity.
The VC space is heavily male; Rock Health reported that women accounted for just
The Femtech Market Opportunity
FemTech solutions are achieving commercial success while also adding to continued innovation.
Because women are not just consumers however the primary healthcare decision-makers for themselves and often because of their families, better health outcomes for women can result in better outcomes for everyone.
This femtech company is rolling out a breastfeeding monitor that lets mothers know how much milk is flowing to the baby.
The device, which connects to a smartphone app, enables users to track instantly how much breast milk a baby has consumed and how that compares with how much babies of similar ages consume.
Femtech companies are tailoring their products and services to marginalized groups, including Black women, women in low- and middle-income countries, and LGBTQ populations.
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