web push: Desktop browser notifications software. Businesses can alert users of events or prompts in the same way they would do through an app.
These could be segmented and personalized to focus on users’ interests for higher engagement. Similarly, E-commerce websites can send segmented and targeted push notifications for new products that customers feel interested in predicated on their past purchases or engagement on the site. Whenever you use a mobile app, by default, you supply the app permission…